Meet Your Coach

Dennis “Shoden” Abad

AI Automation Strategist & Freelancing Coach

Your Chill Kuya for Smart Systems & Saner Freelance Life

Burnt out? Undercharging? Drowning in tech? Shoden gets it — and he’s here to help you build a business that actually works for you. As an AI automation strategist and freelancing coach, he combines empathy, action, and no-code systems to help freelancers and business owners work less, earn more, and grow without the chaos. No fluff, no gatekeeping — just real strategy, real tools, and a real coach who makes the complex feel doable (with the occasional joke to keep things light).

  • Are you feeling burned out from juggling client work and family life — with no clear end in sight? Let me help you build systems that will free up your time and create a work-life balance you can actually sustain!
  • Are you a freelancer undercharging for your skills and feeling stuck working with low-paying or draining clients? I’ll help you reposition your offers, raise your rates with confidence, and attract clients who respect your value.Do you want a smarter and saner way to work from home?
  • Are you a business owner and your business has lots of manual touch-points, no automations and no SOPs?  We’ll set up workflows, email systems, and automations that give you back hours every week — and peace of mind.

Shoden leads with empathy, then moves into action. His coaching style is clear, grounded, and refreshingly fluff-free. Drawing from years of mentoring experience, creative business strategy, and hands-on automation expertise, he helps clients build simple, effective systems that actually work.

Clients often describe him as the “chill kuya” — someone who keeps things real, lightens the mood with the right joke, and makes even the most complex tools and strategies finally click. He’s known for breaking down tech overwhelm and business burnout into doable, step-by-step wins.

For those looking for a coach who understands their pace, respects their reality, and still hands them a shortcut or two — Shoden’s the one to call.

Build Smarter. Earn Better. Finally Breathe.

Get the systems, strategy, and support you need to grow your freelance or digital business — without the burnout. Let’s turn your chaos into clarity and your hustle into freedom.

CLIENTS FEEDBACK

Jr Santiago Senior Account Manager
Blackfiber Communications Corp

Ms. Chesca, your innovative approach and strategic insights have been pivotal in reshaping our sales strategies. Your ability to analyze our targeted market and identify emerging trends has allowed us to tailor our offerings more effectively to meet our client needs. Your hands-on involvement in developing and implementing new sales techniques has empowered our sales team to achieve greater success.

Romeo Chester Campo Sales Manager
Blackfiber Communications Corp

Cheska's expertise and guidance have been transformative. She helped our team become more productive and taught us how to maximize our resources to achieve our corporate objectives. In just three months of coaching, Cheska's impact has been evident through visible positive changes and growth within our organization. Her knowledge and insights are invaluable. I highly recommend Cheska for her exceptional coaching and strategic acumen.

Klemfer Rasonabe Head of Human Resources
Centrics Networks Philippines Inc.

Ms. Cheska significantly helped us in streamlining our HR processes. The course provided valuable insights into effective HR management, which included recruiting strategies, employee onboarding, and performance management. This knowledge enabled us to build a strong and cohesive team. Additionally, the tools and techniques shared in the course helped us improve employee engagement and retention, ultimately leading to a more motivated and productive workforce.

This mentorship is designed specifically for:​

 Filipino Freelancers

This is for you if you’ve been freelancing for years but feel stuck in survival mode — chasing projects, undercharging, and feeling one step away from burnout. 

Business Owners

If your business can’t run without you in every meeting, email thread, and fire drill — you’re not scaling, you’re surviving. You need systems that reduce your workload, not add to it.

Coaches

You’re great at teaching others — but struggling to streamline your own business.As a coach, you know transformation takes systems and strategy — but running launches, follow-ups, and content marketing alone is draining.

Agency Leaders

Your agency’s growing — but every project feels like a crisis. If your team’s overwhelmed, your processes are inconsistent, and you’re constantly fixing things, it’s time to lead with systems. Chaos doesn’t scale — but structure does.

With Coach Shoden's mentorship you will:

  • Gain clarity on your goals, priorities, and next steps — so you stop guessing and start growing with intention.
  • Build simple, sustainable systems that remove overwhelm and automate the parts of your business that drain your energy.
  • Develop confidence in your value, pricing, and communication — so you can attract aligned clients and stop settling for less.
  • Feel in control of your time, your income, and your workflow — no more burnout, just smarter, calmer execution.
  • Master tools and tech without the overwhelm — using automation, content workflows, and no-code setups that make your life easier.
  • Strengthen your mindset with coaching that blends empathy and action — guiding you forward without pressure or pretense.
  • Achieve real results that align with your values — whether that’s six-figure months, smoother launches, or more time for the life you want.

How It Works

Shoden’s coaching isn’t a one-size-fits-all formula — it’s a customized, real-talk partnership that meets you where you are and gets you where you want to go, without the fluff or burnout.

01

We start with clarity.

Before we touch tools or tactics, we get clear on your biggest roadblocks, goals, and what’s actually not working. No sugarcoating — just a grounded look at where you are and where you want to go.

02

We simplify your systems.

Whether you’re a freelancer or a founder, we’ll map out the systems that can save your time and energy — from client onboarding to email automation, team processes to content workflows.

03

We build what fits your life.

Forget rigid blueprints. We’ll co-create solutions that match your pace, personality, and priorities — so the business supports your life (not the other way around).

04

You get real-time support.

You’ll have guidance, templates, and check-ins to help you execute — no gatekeeping, no tech overwhelm. Just simple tools, explained clearly, and adjusted as needed.

05

We celebrate sustainable wins.

This isn’t about hustle. It’s about building something that lasts — with calm, clarity, and measurable results that align with who you are and how you want to live.

Book Coach Shoden to schedule your first consultation call.

Reimagine Your Work Fun Home: Where Productivity Meets Play.